Aditya Group

A Brief About Group

Aditya Group is a 100% Family Owned Group and has over 100 year of business experience in Newsprint (Paper & Pulp), Computer Hardware / Software, Media & Entertainment Products, Household Products, Textiles & Real Estate Business. The group comprises of following group companies to handle its varied businesses

Group Companies

Newsprint Sales Corporation – Newsprint, Paper & Pulp. Aditya Promoters Ltd – House Hold Products & Crystal Glassware Products. Aditya Infotech Ltd – Computer Hardware / Software, Media & Entertainment, Audio/Video, Broadcast, Post Production solutions, etc.

Brief about each group company & its business activity

1. Newsprint Sales Corporation

One of the largest Indenters of all types of publication papers catering to the needs of most leading newspapers and magazines all over India & Nepal. The company has around 30 employees and almost all the Newspapers & Magazines of India & Nepal are its customers. We also enjoy family relations with most Newspaper Owners in India due to over 25+ years of business relationship with them.

2. Aditya Promoters Ltd

Manufacturers & Exporters of Vacuum Flasks, Thermo wares & Household Products under “Aditya” Brand. The company is regularly importing Glassware products from PASABAHCE (Sisecam Group) Turkey and Saint Gobain, Brazil and are distributing them across India. Apart from this the company also imports Melamine items, Stainless Steel flasks etc. The company manufactures 200+ products like Thermal Flask, Gift Items etc. The company has around 80 employees working under it. It has an India-wide distributor network & retail network to market and retail its products and also has direct corporate sales in Government sector including the Indian Army (CSD), Hotels & Restaurant segment, etc.

3. Aditya Infotech Ltd

ADITYA INFOTECH LTD, the Flagship Company of the Aditya Group for Technology Business, started in 1994 as exclusive partners of LG Electronics, Korea for its computer products distribution across India. AIL Worked as LG Electronics exclusive partners for over 6 years in India and made LG as the No.1 choice for consumers. From 1994 to 2001, expanded office infrastructure from 2 to 26 branches. During this period, worked as National Distributor of over 40+ world leading PC parts & peripherals brands including LG, Philips, Viewsonic, Asustek, Logitech, Seagate, Fujitsu, Linksys, Compex, Iwill, Avermedia, Benq, and many more From 2001 onwards, changed focus from a volume box mover selling PC building blocks, to a Real Value-Added Distribution Company and diversified into specific technology verticals like Video Editing & Animation business with tie-up with Pinnacle Systems and Discreet. In 2001 to 2005, built the team as a value-added distribution team specializing and well trained to handle Focused Technology Verticals and became the Leading Value-Added Distribution House in India for Marketing & Distributing Technology Products. From 2005 to 2008, established the organization into 3 Dedicated Business Units with a dedicated team of specialized professionals handling each of them. Security Business Unit Multimedia & Graphics Business Unit Software & Animation Business Unit Today we feel pride in calling ourselves The Best Value-Added Distribution Company in India to handle Technology Distribution in the market segments we work upon.

- About Multimedia & Graphics BU

AIL is one of the leading players in Graphics/Audio/Video/Memory Markets. In Graphics we are among the top distributors for Nvidia graphic cards, which we are selling under the ZOTAC & POV brands. We also sell and distribute ATI Cards as well. In multimedia segment we do Aver Media and Pinnacle and in Professional Audio/Video, our company is selling Black Magic Design and M-Audio. Apart from this we have Corsair, the leading American brand in memory and FSP in the power supply segments respectively.

- About Software & Animation BU

This BU represents world renowned 3D animation brands like AUOTDESK & PIXAR. Through this BU, AIL has a leading market share in MCAD market and has the leading PLM brand like PTC in its kitty. This BU has dedicated teams for brands like Corel, Wacom, Boxx, broadcast Brands like TV Logic, Genarts. Autodesk - 3ds Max, Maya, Combustion, Cleaner, etc range of Animation & Visual Effects Software products Software Plug-ins ATI FireGL - Workstation 3D Graphics Accelerators Leadtek Nvidia Quaddro – Workstation 3D Graphics Accelerators

- About Security BU

This is the flagship business unit of AIL and has grown phenomenally in recent years. Through this BU, AIL provides end to end security solutions to various industry verticals. Security BU has been instrumental in AIL's growth in Electronics CCTV Equipment Market. Stared in 2007, this BU has been on an aggressive growth spree. During the period from 2007 till 2011, AIL increased its branches from 26 to 43 which has provided an excellent distribution infrastructure, for CCTV products, across the country. It is through the rigorous efforts taken by this BU, that has made AIL as the number 1 CCTV products distribution Company in India. Recently AIL crossed the sales of more than a Million CCTV equipment thereby setting an unparalleled benchmark in the CCTV industry.

- Today AIL takes pride in representing over 20 world renowned security brands like

Avtech CP PLUS Dahua GVD Hi-Focus LILIN Maximus Nuuo Panasonic Qnap Raytec Samsung Techwin Sentry360 Sparkit Tamron Tiandy vPinnacle Zavio

- AIL provides Security to all industry verticals like:-

Aiports/Aviation Banking Hospitals Hospitality Factories Religious & Public Places Retail Educations/School Premises Residential & Real Estate

- AIL has a wide range of product offering which includes

Analog CCTV Systems CCTV Camera Standalone DVR DVR Cards Cables for installation IP CCTV Camera NVR & Software Video Door Phones CCTV Accessories

- Today, AIL feels proud in sharing the fact that it offers the following key elements to its customers:-

Largest Brand Portfolio Widest product Range Biggest Sales & Support Network Intelligent logistics Genuine products & fair pricing

- 5 facets of Security BU

The Security BU is further divided into '5 facets', Where in each facet contributes towards the over all development of the BU. These are :

Aditya Distribution - It is responsible for over all distribution business/tie-ups and strategies. Aditya Care - It is responsible for after sales tech support and service. Today AIL has a vast network of SWAP & Support centers across India. AIL has a dedicated in house call center support and TOLL FREE support number : 1800 103 566 Aditya Solutions - It designs and provides integrated end to end solutions for customers. On an average, it provides more than 3500 design solutions every month. Aditya Tech Summits - It provides awareness about security technology among the channel partners and stake holders. It conducts seminars/ webinars across the country to continuously upgrade the channel fraternity. Aditya Rentals- This facet provide CCTV security to key public events like sport matches, Events, seminars, conferences, public rallies. It covers limited period mass activities.

- Security Solutions from AIL

When it comes to design the perfect security solution for their clients, India's top security experts rely on Aditya Infotech Ltd. As distribution and service partners to the world's leading electronics security brands and an extensive range, AIL provides more option than anyone else. Giving the customers a freedom to pick and choose combination of products & technologies, customized as per the client's need. This is all backed by AIL's strong team of video surveillance specialists – who are ever willing to lend their domain knowledge to customers.

- Team Strength of Security BU

Sales team of more than 200 Professionals Support team of more than 100 Professional Dedicated Marketing team to provide POSM/Sales collaterals/Datasheets/Trade show Promotion Dedicated project design team which works in tandem with 'Aditya Solutions' Dedicated in house Call center to provide post sale service Channel Partner strength of more than 3000 partners across India

Sales Network

The Company has its network spread across the nation with its own Branch Offices in following cities in India

NORTH Agra, Chandigarh, Delhi, Dehradun, Faridabad, Gurgaon, Jaipur, Jalandhar, Jammu, Kanpur, Ludhiana, Lucknow, Meerut, Noida SOUTH Bangalore, Chennai, Kochi, Coimbatore, Kerala, Madurai, Secunderabad, Vishakapatnam, Vijaywada , Thiruvananthapuram EAST Bhubneshwar, Guwahati, Kolkata, Patna, Ranchi WEST Ahmedabad, Baroda, Bhopal, Goa, Indore, Jabalpur, Mumbai, Navi Mumbai, Nasik, Nagpur, Pune, Raipur, Rajkot, Surat All the above offices have warehousing, accounting, local sales & support staff to ensure that we are working quite closely with the channel & end-users in these locations. All the branch offices are centrally controlled by ERP software and they log-in the Head Office Main Server as the back-bone of the back-office operations to do their accounting with central database. We are now shifting to SAP software (world’s no.1 ERP solution) from 1st April 2008 onwards to make our back-office operations much stronger.

Our Core Strengths

A strong penetrative nation-wide Marketing Network Over 2000 experienced resellers in the IT, Software, Video, Audio, Security & Graphics segment Direct Relationships with all major OEM and Corporate Customers in the Home/Professional Video/ Post Production / Broadcast Segment. Nation-wide presence in India through Headquarters in New Delhi and offices at 25 locations across the country Thorough control of logistics on nation-wide basis backed by SAP ERP system A product profile of top international brands in each business unit to have Premium & High Qualify offering to Indian channel partners and consumers. Complete understanding of the Competitive Indian Business Environment A powerful and efficient team of marketing professionals in all major activity areas under separate business units TECHNICAL SUPPORT CENTER & CALL CENTER – We have our own in-house dedicated team for technical support and a call center for providing technical pre-sales and post-sales support to the consumers.